Stop Fraud,
Keep Good Customers

Know who to green-light, and who to challenge using PayFirmly’s real-time intelligence and configurable risk workflows.

Stop Fraud Before It Starts

Treat fraud prevention as a growth enabler, not just a cost center. With real-time monitoring, advanced screening, and adaptive risk rules, PayFirmly helps you protect revenue, reduce false declines, and maintain processor trust while keeping customer experience smooth.

Dynamic 3D Secure

Step-up only on risky orders to shift liability while keeping conversion high.

Velocity & Pattern Controls

Card, Email, Address, Order-value limits; list burst detection.

Intelligent Risk & Fraud Prevention

Score Pre-Auth

<200 ms risk score on device, identity, BIN/MCC, geo/IP, velocity, and behavior. Action: approve / step-up / block.

Explainable Risk

Deterministic reasons on every decision (geo mismatch, proxy/TOR, mule patterns, high-risk BIN, velocity spike) for fast tuning.

Signal Graph

AVS/CVV, 3DS2 data elements, device fingerprint, email/phone reputation, account age, cohort history—normalized and versioned.

SCA/3DS Orchestration

Policy-driven PSD2: apply TRA, MIT, low-value exemptions when eligible; trigger step-up only when required; full audit trail.

Adaptive Friction

Dynamic routes: soft-decline → 3DS retry; risky cohorts → step-up; trusted segments → pass-through. Optimize approval rate, not block rate.

Adaptive Friction

Dynamic routes: soft-decline → 3DS retry; risky cohorts → step-up; trusted segments → pass-through. Optimize approval rate, not block rate.

Secure Crypto Payment Orchestration & Processor with PayFirmly

The future of adult payment processing is intelligent, compliant, and built around you.

Join leading adult brands using PayFirmly to boost approvals, cut fees, and simplify multi-processor management — all from one secure dashboard.