Cookie Policy

When you visit our website, cookies are small text files that store information on your computer, TV, mobile phone, or other "smart" device. They allow the person who placed the cookie on your device to recognize you across different websites, services, devices, and web browsing sessions. Cookies collect various information, such as your ISP, operating system, IP address, and the date and time of access.

What cookies do we use, and for what purpose?

Section 1 - Strictly Necessary Cookies

Some cookies are necessary to ensure the full functionality of the website. These cookies allow you to use the website and log in to your account as intended. They also authenticate our users and prevent security risks and malicious behavior.

These cookies cannot be turned off.

The table below provides more information about these cookies:

Responsive Table → Cards
Name of the cookie Storage period Objective Owner of the cookie
CookieScriptConsent 365 days The cookie compliance solution from CookieScript sets this cookie. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for using each category. https://www.payfirmly.com/
_cfuvid session Used by Cloudflare’s Bot Management to identify trusted web traffic. Helps Cloudflare distinguish legitimate users from bots without needing to challenge them repeatedly. .calendly.com
__cf_bm 30 minutes This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. .calendly.com
_GRECAPTCHA 6 months Google reCAPTCHA sets a necessary cookie (_GRECAPTCHA) when executed for the purpose of providing its risk analysis. www.google.com

CookieScriptConsent

Storage: 365 days

Objective: The cookie compliance solution from CookieScript sets this cookie. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for using each category.

Owner: https://www.payfirmly.com/

_cfuvid

Storage: session

Objective: Used by Cloudflare’s Bot Management to identify trusted web traffic. Helps Cloudflare distinguish legitimate users from bots without needing to challenge them repeatedly.

Owner: .calendly.com

__cf_bm

Storage: 30 minutes

Objective: This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.

Owner: .calendly.com

_GRECAPTCHA

Storage: 6 months

Objective: Google reCAPTCHA sets a necessary cookie (_GRECAPTCHA) when executed for the purpose of providing its risk analysis.

Owner: www.google.com

Section 2 - Functional cookies

Functional cookies allow us to remember your preferences and choices in our online store, including login details, geographical location, language, currency, and enhanced content. This allows the online store to provide you with personalized features. Functionality cookies are used to improve the performance of websites, as without them, certain website features may not be available. Functionality cookies help to provide services that the user requests. However, they are not vital to the operation of a website. They are anonymous and do not track users' browsing activity on other websites. 

The table below provides more information about these cookies:

Responsive Cookie Table → Cards
Name of the cookie Storage period Objective Owner of the cookie
_cfuvid 1 year This cookie is used to track users across sessions, optimizing user experience by maintaining session consistency and providing personalized services. .calendly.com

_cfuvid

Storage: 1 year

Objective: This cookie is used to track users across sessions, optimizing user experience by maintaining session consistency and providing personalized services.

Owner: .calendly.com

Section 3 - Analytical (statistical) cookies

These cookies show us your preferences and how you use the website, helping us improve it. For example, they record the number of visitors to our website and different pages, the number of clicks and shares, and how users move around while using it. This information helps us improve our services, making it easier for users to find what they are looking for.

The table below provides more information about these cookies:

Responsive GA Cookies
Name of the cookie Storage period Objective Owner of the cookie
_ga_* 1 year Contains a unique identifier used by Google Analytics 4 to determine that two distinct hits belong to the same user across browsing sessions. https://www.payfirmly.com/
_ga 1 year Contains a unique identifier used by Google Analytics 4 to determine that two distinct hits belong to the same user across browsing sessions. https://www.payfirmly.com/
_gat 1 minute This cookie name is associated with Google Universal Analytics; it’s used to throttle the request rate—limiting data collection on high-traffic sites. https://www.payfirmly.com/
_gid 1 day This cookie is set by Google Analytics. It stores and updates a unique value for each page visited and is used to count and track pageviews. https://www.payfirmly.com/

_ga_*

Storage: 1 year

Objective: Contains a unique identifier used by Google Analytics 4 to determine that two distinct hits belong to the same user across browsing sessions.

Owner: https://www.payfirmly.com/

_ga

Storage: 1 year

Objective: Contains a unique identifier used by Google Analytics 4 to determine that two distinct hits belong to the same user across browsing sessions.

Owner: https://www.payfirmly.com/

_gat

Storage: 1 minute

Objective: This cookie name is associated with Google Universal Analytics; it’s used to throttle the request rate—limiting data collection on high-traffic sites.

Owner: https://www.payfirmly.com/

_gid

Storage: 1 day

Objective: This cookie is set by Google Analytics. It stores and updates a unique value for each page visited and is used to count and track pageviews.

Owner: https://www.payfirmly.com/

Section 4 - Advertising (Marketing) cookies

This type of cookie enables us to target products and services that may interest you. This way, when you next visit, we can provide you with advertising that is as relevant and useful to you as possible. These cookies may be provided by us or by third parties. 

The table below provides more information about these cookies:

Responsive Ads & Doubleclick Cookies
Name of the cookie Storage period Objective Owner of the cookie
_gcl_au 90 days Stores information about ad clicks to help measure the effectiveness of Google Ads campaigns. https://www.payfirmly.com/
IDE 1 year This cookie is set by Doubleclick and carries out information about how the end user uses the website and any advertising that the end user may have seen before visiting the said website. .doubleclick.net

_gcl_au

Storage: 90 days

Objective: Stores information about ad clicks to help measure the effectiveness of Google Ads campaigns.

Owner: https://www.payfirmly.com/

IDE

Storage: 1 year

Objective: This cookie is set by Doubleclick and carries out information about how the end user uses the website and any advertising that the end user may have seen before visiting the said website.

Owner: .doubleclick.net

Types of cookies according to storage time

Cookies can be stored for different periods depending on the type and purpose of the cookie. They may be:

- Persistent/permanent cookies

Persistent cookies are stored in one of your browser's subfolders until you delete them manually or until the browser deletes them based on the period recorded in the cookie file. The period records validity is recorded in the cookie itself.

- Session cookies

Session cookies are deleted whenever the browser is closed. When you restart the browser and return to the website that created the cookie, it will not recognize you based on previous cookies.

What is the legal basis for using cookies?

When you first visit the website, you must give your prior consent to use cookies for purposes other than those necessary for the secure and efficient operation of the website, to provide full functionality, and to provide the services you have requested.

How do you manage cookies?

When you first visit our website, you can accept or decline different types of cookies.

If you wish to change your settings in the future, cookies can be disabled or removed with tools that are also available in most browsers. Each browser's settings are different and offer different functionality and management options. Please review your browser settings for more information on blocking, deleting, and disabling cookies.

In addition, you can set your browser to notify you when you receive a cookie, allowing you to decide whether to accept it. You also have the option to opt out of receiving cookies altogether. However, if you do not accept cookies, you cannot use your browser software or our website to its full functionality.

More information about your browser and cookies:

  1. Cookie settings Microsoft Edge
  2. Cookie setting in Firefox
  3. Cookie settings in Chrome
  4. Cookie settings in Safari web 
  5. Cookie setting in Opera
  6. iOS

If the Cookie Policy is updated, we will notify users by prominently posting the changes on the website.

This Cookie Policy was adopted on 05.05.2025.